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How Financial Firms Can Avoid Social Network Pitfalls
Social networking in financial services has both good and bad connotations. The “good” is the engagement and collaboration that financial institutions can achieve with social networking - both internally with their workers and externally with their clients. The “bad” is the potential for risk, specifically reputation risk, which can occur on the Web and in the blogosphere.
As social networking continues to make inroads with people of all ages and backgrounds, it’s important for financial institutions in particular to make sure their employees adhere to rules of conduct, both in the workplace and at home, where their online communications may also have an impact on the reputation and regulatory compliance of the company.
Read the full article by David Potterton at Internet Evolution here >>>
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Author: Philip Calvert
Posted: Saturday, August 15, 2009 | 9:33:38 AM
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