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LifeTalk Launches 'Vision' - A New Way For IFAs And Financial Advisers To Be Seen And Heard Online

LifeTalk is delighted to launch Vision – a powerful new way for IFAs and Financial Advisers to raise their profile online. Vision is powered by Passle – the content marketing platform for busy experts.

Vision provides financial advisers with a stunning new platform to highlight their ideas, opinions, thoughts and expertise and to be part of a community of expert financial advice professionals.

IFAs and Financial Advisers benefit when they join and contribute to the Vision community:


  • By appearing higher in Google search results
  • By attracting more traffic to their website
  • By being able to highlight their expertise in a quick and simple new way
  • By growing their email newsletter list
  • By promoting their business and getting found for more opportunities
  • By engaging their audience on Social Media


And ultimately, Vision will be a new way for consumers to find a financial advice professional. Consumers looking for an adviser will be able to read advisers’ posts and articles and make contact either directly or through LifeTalk. To be part of the Vision community, advisers will only be required to post on the platform once a month, but advisers who post regularly will gain significantly more visibility than others.


A new communication tool for busy IFAs

Creating content can often be the last thing on an IFA’s to-do list and it can be hard to prioritise when already overwhelmed by work. Vision is powered by Passle, which is a proven content solution that is easy to use, already wired to social - and with the bonus of having an in-built newsletter feature.

Instead of gathering together several different Social Media apps, Vision has everything in one place, so IFAs can share their content to their Twitter, LinkedIn, Google+ and Facebook pages all from one place.

The first twenty IFAs, advisers or financial planners will be able to contribute to Vision for free for six months and will be able to highlight, write and curate a collection of their expert thoughts, opinions and blogs on personal finance and any other topic they feel is useful or valuable to consumers and investors today.

IFAs can post anything from a couple of sentences to a full article, and as a contributor to Vision, they will get their own dedicated page on the Passle website, giving them a powerful additional presence on the Internet.


It works!

Jeremy Squibb of Serenity Financial Planning commented:

“I’ve been simply amazed at the impact my posts on Passle have had. It has noticeably driven a lot more traffic to the Serenity website and my content is showing up really well in search results.”

Jeremy is the first IFA to join Vision and added:

“But an unexpected benefit of contributing regular posts has been to give me focus on adding value through great content of relevance to clients, and I’m really enjoying having this new way to communicate and express my thoughts, ideas and opinions to clients and prospects.”

David Kirk, Sales Director at Passle said today:

“LifeTalk is storming ahead with great ways for IFAs to share their expertise through Social Media, and we’re delighted that they have chosen Passle.

Passle aims to help busy experts like financial advisers to share their knowledge, ideas, expertise and opinions in a simple but incredibly effective way. Vision from LifeTalk is a brilliant concept which IFAs will benefit from when they support it.”

Philip Calvert – founder at LifeTalk said today:

“We’ve been working with IFAs and advisers since 2004, but to date all our efforts have been industry facing. Vision is a new initiative which is consumer facing, and working with Passle’s proven platform will give IFAs a lot of visibility in search engines. It’s also proven to drive traffic to adviser’s websites and so perfectly complements their marketing and communication activities.”

Important: IFAs/Advisers wanting to take advantage of Vision and to qualify for six months free use must contact LifeTalk in the first instance for further details:

Visit Vision (but do not sign up) at


About LifeTalk

LifeTalk is the award-winning social networking site for IFAs and financial planners. Founded in 2004 as IFA Life, IFAs use the site at to network, share best practice and to exchange ideas.

Visit Vision at
Follow Vision on Twitter at


About Passle

Passle makes it easy for experts in organisations to create relevant, timely content which can either sit on their website or on the Passle website. Advisers can capture interesting content, comment with their own point of view and add context to support their opinions. Advisers can also post original content of their own in the form of blogs and articles. For information visit


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